• Why you should volunteer for a professional body
  • Last night at the CIPR Inside AGM it was announced that I will be stepping down from the committee at the end of the year (and passing the Vice Chair baton to the lovely Martin Flegg). After three and a half years I felt it was time for a break – I’ve achieved a huge amount […]

  • The reality gap
  • In Birmingham earlier this month, CIPR Inside started to change the conversation in internal communication. Why? Because in practice we’re struggling to make the move from tactical to strategic IC inside our organisations. There’s plenty of research about the state of internal communications, and it’s made for grim reading. Not enough of us have strategies, […]

  • The Power of Language
  • “Words are, in my not-so-humble opinion, our most inexhaustible source of magic. Capable of both inflicting injury and remedying it.” Wise words by J K Rowling and particularly relevant following recent events in parliament where the language used has hit the headlines. As internal communicators we are often the guardians of the language used inside […]

  • How to embed your values
  • Companies all around the world have values. Many of them will include words like ‘Trust’, ‘Integrity’ or ‘Innovation’. But how many truly live them? For values to be meaningful they need to be more than words on a wall. They need to reflect who we are, be embedded into everything we do and drive every […]

  • Why employee voice matters
  • If you watched the recent TV show Chernobyl, you will have undoubtedly been fascinated by the depiction of what went on in the control room on the night of the disaster. Rules were broken left, right and centre by the most senior person in the room and the employees around him struggled to speak up […]

  • How to help your leaders tell compelling stories
  • How many internal communicators have a leader who’s a seemingly effortless storyteller drawing comparisons to someone like Barack Obama? I’m willing to bet very few. In the world of internal comms, we often talk about the need for leaders to be more visible and the important role they play in effective communication. And of course, the […]

  • Great expectations
  • Internal comms is all about relationships. Sadly, they can quickly sour when work doesn’t meet our great expectations. But it doesn’t have to be that way… Often, our success as internal communicators can hinge on the relationships we have with internal or external colleagues. It requires trust, co-operation, listening and often patience – especially in […]

  • Why writing will still matter in 2039
  • “If you want to be a writer, you’re living in the past.” This was one of the statements displayed on screen at this year’s IoIC conference. Run by a working group of senior IC people – Jon Simmons, Laura Low and Ben Keohane –  the session was titled ‘Why internal communications won’t exist in 20 years”. […]

  • Creating a brand identity
  • It’s been three years since I set up Helen Deverell Communications. It feels like a big milestone as I can no longer say I’m a newbie in this freelance world, yet I still feel like I’m learning something new every single day. I’m often asked by in-house internal communicators about freelance life and I know […]

  • Transforming line managers into ethical communicators
  • It’s a dreary Tuesday morning in February when an email pings into every employees’ inbox. The sender is the CEO and a jolt of anticipation runs through the otherwise subdued office. There’s silence while everyone reads about the uncertain economical climate, plummeting profits and the need for structural changes. As she signs off, the CEO […]

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