Going for gold – what internal communicators can learn from Olympians

July 16th, 2016

rio-going-for-gold_blogWhile you could argue the likes of Jessica Ennis, Greg Rutherford and Mo Farah aren’t exactly relatable to the average Joe on the street, we may have more in common with these super humans than you think.

What do we know about some of our greatest Olympians, currently on their way to Rio 2016? They’re at the top of their game, in peak physical condition and have committed the best years of their life to achieving their dreams. Following London 2012, they also inspired a generation to get moving and enjoy participating in sport.

That’s all well and good, but what does that have to do with internal communications? Well sport is about more than just winning or physical exertion, it’s about realising what you’re capable of, gaining confidence, commitment, team work, accomplishing goals. Sound familiar?

Originally written for Alive with ideas. Read the full blog on their website.

Categories: Internal communicationOlympics

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